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"侯建任"
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| 國立成功大學 |
2023-06-01 |
Pictures that are Worth a Thousand Donations: How Emotions in Project Images Drive the Success of Online Charity Fundraising Campaigns? An Image Design Perspective
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侯建任; HOU, JIAN-REN; Jian-Ren Hou, Jie Zhang, and Kunpeng Zhang |
| 國立成功大學 |
2023 |
探討持續使用具有虛擬形象化身之網路服務之因素－針對防疫聊天機器人與虛擬線上客服
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侯建任 |
| 國立成功大學 |
2022-04-26 |
More than feelings? How Facebook reaction icons affect online users' behavioral intentions toward online health rumor posts.
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HOU, JIAN-REN; Hou, Jian-Ren;Kankham, Sarawut; 侯建任 |
| 國立成功大學 |
2022 |
探討社交網路上表情符號與虛擬化身對抑制網路政治謠言與假新聞傳播之影響—以訊息框架與情緒向性一致性之觀點
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侯建任 |
| 國立成功大學 |
2021-3-10 |
The effects of anchoring on backers' pledge in reward-based crowdfunding: evidence from Taiwanese market
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侯建任; HOU, JIAN-REN; Kuo, Ying-Feng;Lin, Cheng-Han;Hou, Jian-Ren |
| 國立成功大學 |
2021-11 |
The advertising communication effectiveness of using netizen language code-switching in Facebook ads
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侯建任; HOU, JIAN-REN; Kuo, Ying-Feng;Hou, Jian-Ren;Hsieh, Yun-Hsi |
| 國立成功大學 |
2021 |
網路健康社群使用對病患健康信念與病患依從影響之研究
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侯建任 |
| 國立成功大學 |
2020-02-01 |
資訊科技與創新
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侯建任 |
| 國立成功大學 |
2020 |
網路健康社群使用對病患健康信念與病患依從影響之研究
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侯建任 |
| 國立高雄大學 |
2013-06-28 |
以品牌承諾與自我品牌連結觀點探討線上品牌社群之對立品牌忠誠－以線上汽車品牌社群為例
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侯建任 |
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