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"凃鈺城"

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Institution Date Title Author
朝陽科技大學 2024-12-20 Exploring Hedonic and Utilitarian Values on Consumers' Impulsive Buying, Post-Purchase Regret and Positive Emotions - Using Brand Betrayal and Brand Equity as a Moderating Variables Tu, Yu-Cheng; Lee, Kuan-Yin; Chang, En-Hsuan; 凃鈺城
朝陽科技大學 2023-12-16 Exploring the Virtual Spokesperson on Brand Commitment through Congruence- Case Study of KFC 凃鈺城; 賈芷菱;潘建賓;陳信帆; Tu, Yu-Cheng; Pan, Chang-Bin; Jia, Jhih-Ling; Chen, Hsin-Fan
朝陽科技大學 2023-06 Power of Networking: Study on Mutual Cameos 凃鈺城;賈芷琳;李冠穎; Tu, Yu-Cheng; Jia, Jhih-Ling; Lee, Kuan-Yin
朝陽科技大學 2022-11-25 A Study on The Mutual Cameo Effect of YouTubers Tu, Yu-Cheng; Jia, Jhih-Ling; Lee, Kuan-Yin; 凃鈺城
朝陽科技大學 2022-11-25 The Study of Elements in Gamified Application Software-Examples from Starbucks Tu, Yu-Cheng; Yu, Chu-Ya; Chen, Hsin-Fan; 凃鈺城
臺大學術典藏 2018-09-10T09:48:57Z 稻米產銷專區開創b2b通路之研究 ?鈺城;蔡清德;雷立芬; 凃鈺城; 蔡清德; 雷立芬; LI-FEN LEI
朝陽科技大學 2011-11 Using simple methods to derive EOQ and EPQ models with shortage and imperfect quality 凃鈺城; 黃勇富; 陳文國; 陳信帆
育達商業科技大學 2011 探討連鎖飲料店策略聯盟行為分析之研究;A research of Strategic Alliance Behavior in Chain Beveage Stores 凃鈺城;許勝彥;黃仁嘉;楊凱復;林柏沅
朝陽科技大學 2010-12 An easy approach to derive EOQ and EPQ models with shortage and defective items 陳信帆; 黃勇富; 凃鈺城; 黃明弘
朝陽科技大學 2010-11 An EPQ model under process unreliability without calculus 王言; 黃勇富; 黃明弘; 凃鈺城

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