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Institution Date Title Author
元智大學 2007-06 Virtual experiential marketing practices: An examination of the moderating effects 陳家祥; 劉筑綺
元智大學 2006-06 Virtual experiential marketing on online purchase intention 劉筑綺; 陳家祥
元智大學 2006 Virtual Experiential Marketing on Online Purchase Intention 劉筑綺; Chu-Chi Liu

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