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机构 日期 题名 作者
朝陽科技大學 2025-09-05 The Impact of ChatGPT's Interactivity on Creative Workers' Value Perceptions and Subscription Intentions 柯秀佳; Ko, Hsiu-Chia
朝陽科技大學 2025-02-28 Perceived Information Usefulness of Generative AI in Accuracy-Sensitive Tasks: The Roles of Information Quality, Source Credibility, and User Capabilities 柯秀佳; KO, HSIU-CHIA
朝陽科技大學 2025-02-04 Mediated Effect of Product Quality on Product Familiarity, Low-Price, and Social Interactions Affecting Urge to Buy Impulsively in Live-Streaming Shopping 柯秀佳; Ko, Hsiu-Chia
朝陽科技大學 2024-08-31 Continued purchase intention in live-streaming shopping: Roles of expectation confirmation and ongoing trust 柯秀佳;何順源; Ko, Hsiu-Chia; Ho, Shun-Yuan
朝陽科技大學 2024-08-01 Factors affecting continued purchase intention in live streaming shopping: parasocial relationships and shared communication networks 柯秀佳; Ko, Hsiu-Chia
朝陽科技大學 2024-05-06 Exploring the Value of Live-Streaming Shopping and Its Impact on Customer Engagement from the Perspective of the Price-Quality-Value Model Ko, Hsiu-Chia; 柯秀佳
朝陽科技大學 2023-11 Factors Influencing Consumers’ Continued Purchase Intention of Health Foods through Live-Streaming Shopping: An Extension of the Value Model for Price Discounts 柯秀佳; Ko, Hsiu-Chia
朝陽科技大學 2023-04 Affordances of livestreaming shopping on social networking sites improve viewers’ trust in streamers, which affects purchase intention: an uncertainty reduction theory perspective Ko, Hsiu-Chia; 柯秀佳
朝陽科技大學 2023-03-20 Exploring the Influence of Shopping Values on Live Streaming Purchase Intention: A Multi-Group Analysis of Purchase Frequency 柯秀佳
朝陽科技大學 2020-04-14 Beyond Browsing: Motivations for Experiential Browsing and Goal-Directed Shopping Intentions on Social Commerce Websites 柯秀佳
朝陽科技大學 2020-02-01 How Users' Mental Imagery and Mental Simulation Influence Their Urge to Buy Impulsively: The Context of Facebook Video Ads 柯秀佳
朝陽科技大學 2019-05-26 Understanding Continuance Intention to View Instagram Stories A Perspective of Uses and Gratifications Theory 柯秀佳; 余典翰
朝陽科技大學 2018-04-21 ERP Post-adoption: A case study of the factors influencing ERP System Benefits 柯秀佳;何順源
朝陽科技大學 2018-01-01 Social desire or commercial desire? The factors driving social sharing and shopping intentions on social commerce platforms 柯秀佳
朝陽科技大學 2017-12 社交欲望與商務對個人使用意圖的影 社交欲望與商務對個人使用意圖的影 社交欲望與商務對個人使用意圖的影 響:多重社會影路徑的觀點 柯秀佳;張家輝
朝陽科技大學 2017-12 社交欲望與商務欲望對個人社交商務使用意圖的影響:多重社會影響路徑的觀點 柯秀佳;張家輝
朝陽科技大學 2017-11-10 Exploring the Motivations of Social Commerce: A Perspective of Consumer Shopping Value 柯秀佳;張家輝
朝陽科技大學 2017-05-26 Exploring the Factors that Influence Consumers’ Social Commerce Intentions on Social Networking Sites 柯秀佳
朝陽科技大學 2015-02-04 Exploring the determinants of fan page members’ willingness toward participating in an online group buying on Facebook: An information adoption model perspective 柯秀佳;洪純雅
朝陽科技大學 2014-12 從使用與滿足理論探索影響臉書使用者持續使用地標打卡之意圖的因素 柯秀佳;劉泯彤;詹忠諺
朝陽科技大學 2011-09 五金傳統產業消費族群對線上購物系統之接受意圖的探討 柯秀佳;王世華
朝陽科技大學 2011-09 五金傳統產業消費族群對線上購物系統之接受意圖的探討 柯秀佳;王世華
朝陽科技大學 2011-05-21 從資訊採用模式探討消費者對部落格美食口碑的採用 柯秀佳;洪維謙
朝陽科技大學 2010-10 Can Blogging Enhance Resilience through Self-disclosure? A Positive Net Perspective 柯秀佳; 卜泓仁; Ko, Hsiu-Chia; Pu, Hung-Jen
朝陽科技大學 2010 從利社會行為的觀點探討部落客的社會支持行為 柯秀佳

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