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| 中國文化大學 |
2021 |
消費者對友善/有機食品購買意願與推廣策略之研究
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白佩玉 |
| 國立政治大學 |
2016-01 |
Reciprocity norms and information-sharing behavior in online consumption communities: An empirical investigation of antecedents and moderators
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白佩玉; Pai, Peiyu;Tsai, Hsien-Tung |
| 朝陽科技大學 |
2016 |
銀行服務之顧客價值階層之研究：方法目的鏈與KANO模式之應用
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白佩玉; Pai, Pei-Yu |
| 國立政治大學 |
2015-05 |
How transformational leadership fuels employees’ service innovation behavior
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Kao, Ping-Jen;Pai, Peiyu;Lin, Tingling;Zhong, Jun-Yu; 白佩玉 |
| 國立政治大學 |
2014.01 |
Why Do Newcomers Participate in Virtual Communities? An Integration of Self-Determination and Relationship Management Theories.
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Tsai, Hsien-Tung ; Pai, Peiyu; 白佩玉 |
| 國立政治大學 |
2014 |
線上服務的顧客參與過程：服務主導邏輯觀點
|
白佩玉 |
| 國立政治大學 |
2013.05 |
User adoption of social networking sites: Eliciting uses and gratifications through a means–end approach
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白佩玉; Pai,Pei-Yu |
| 國立政治大學 |
2013.04 |
Explaining Members' Proactive Participation in Virtual Communities
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白佩玉; Pai,Pei-Yu |
| 元智大學 |
2013 |
退貨與回購策略下供應鏈協調之研究
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白佩玉; Pei-Yu Pai |
| 國立政治大學 |
2012.03 |
Positive and negative aspects of online community cultivation: Implications for online stores’ relationship management
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白佩玉; Pai,Pei-Yu |
| 國立政治大學 |
2011.04 |
How virtual community participation influences consumer loyalty intentions in online shopping contexts: An investigation of mediating factors.
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白佩玉; Pai,Pei-Yu |
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