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Institution	Date	Title	Author
南台科技大學	2015-12	網路書店之品牌忠誠度研究：品牌情感與品牌形象之影響	張婷玥; 陳首邑
南台科技大學	2012	網路書店之品牌情感、品牌形象與品牌忠誠度之研究	陳首邑; CHEN SHOU I

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