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Institution Date Title Author
臺大學術典藏 2020-03-06T03:40:37Z Understanding and managing international product launch: A comparison between developed and emerging markets Lee Y.;Lin B.-W.;Wong Y.-Y.;Calantone R.J.; Lee Y.; Lin B.-W.; Wong Y.-Y.; Calantone R.J.; BOU-WEN LIN
臺大學術典藏 2020-03-06T03:40:37Z Understanding and managing international product launch: A comparison between developed and emerging markets Lee Y.;Lin B.-W.;Wong Y.-Y.;Calantone R.J.; Lee Y.; Lin B.-W.; Wong Y.-Y.; Calantone R.J.; BOU-WEN LIN

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