臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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Institution	Date	Title	Author
國立政治大學	2009-03	Measuring CRM Effectiveness: Construct Development, Validation, and Application of a Process-Oriented Model	Chen, Ja-Shen ; Yen, H. J. Rebecca ; Li, Eldon Y. ; Ching, Russell K.H.; 陳家祥;嚴秀茹.;李有仁;Ching, R.K.H.
元智大學	2008-01	Virtual Experiential Marketing on Online Customer Intentions and Loyalty	陳家祥; 羅美玲; Ching, R. K. H.; Liu, C. C

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