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Institution Date Title Author
淡江大學 2010-07 Study on the Difference of Service Perception between Service Providers and Takers – The Overoptimistic Perspective 孔繁華; Chiu, Ya-kang; Chen, Jing-yi
國立政治大學 2007-05 Understanding the antecedents to customer loyalty by applying structural equation modeling Yieh, K.;Chiao, Y.-C.;Chiu, Ya-Kang; 邱亞康
國立政治大學 2006 套票型式與消費者規範導向對轉換與續購行為之影響 邱亞康; Chiu ,Ya-Kang

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