臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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	2019臺灣學術機構典藏研討會
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Institution	Date	Title	Author
國立高雄師範大學	2009	98年度兩岸政策論壇（南部地區）計畫－ECFA民意代表會議	蔡天助;譚大純;李銘義;劉廷揚;馬祥祐; Dah-Cheung Tarn
國立高雄師範大學	1996	A Comparative Study of Husband-Wife Influence on Family Purchase Decision Between Taiwanese and Japanese: From the Views of Product Attributes and Feminism Orientation	譚大純; C. Chen;M. Lai;Dah-Cheung Tarn
國立高雄師範大學	1995	A Cross-Culture Comparison of husband-Wife Influence on Family Purchase Decision Between Taiwanese and Japanese: From the Perspectives of Feminism Orientation and Product Attributes	譚大純; Dah-Cheung Tarn;C. Chen;M. Lai
國立高雄師範大學	2004	Analyzing the Global Knowledge Sourcing Decisions	譚大純; Dah-Cheung Tarn;C. H. Lin
國立高雄師範大學	2005	Consumer Ethnocentricity, Perceived Value, and Customer Loyalty: An Initial Study in Taiwan Hypermarket Retailing	譚大純; F. C. Pan;S. H. Lin;Dah-Cheung Tarn
國立高雄師範大學	2006	Cultural Consideration to Entry Mode Selection of International Services: An Empirical Survey in Two Chinese Economies	譚大純; Dah-Cheung Tarn;C. K. Chang
國立高雄師範大學	2007	Cultural Factor and Entry Mode Selection of International Services	譚大純; Dah-Cheung Tarn;C. K. Chang
國立高雄師範大學	2008-10-20	Does Service Tangibilization Work in the Hotel Industry? An Experimental Investigation	譚大純; Dah-Cheung Tarn
國立高雄師範大學	2004-09	How Companies Choose Scientific Parks: An Empirical Study in Taiwan	譚大純; Dah-Cheung Tarn;LLun-Chung Tzeng;Cheng-Nan Chen
國立高雄師範大學	2001	How the Firms Select the Scientific Park: An Empirical Survey on the Entry Motivation and Evaluation Criterion toward the Selection of Scientific Park in Taiwan	譚大純; Dah-Cheung Tarn;Cheng-Nan Chen;Lun-Chung-Tzeng
國立高雄師範大學	1999-12	ICP生活型態量表之信效度檢驗、因素重組與趨勢比較：行銷領域之應用	陳正男;譚大純;賴孟寬; Dah-Cheung Tarn
國立高雄師範大學	2004	Impact of Host Country Cultural Characteristics on the Foreign Market Entry Mode Choice of International Service Firms	譚大純; K. C. Chang;Dah-Cheung Tarn
國立高雄師範大學	2003	Improving Marketing Resource And Creating Market Value: From RBV, Dynamic Capability, And Social Natwork Perspective	譚大純; Dah-Cheung Tarn;Tsai-Lung Liu;Wann-Yih Wu
國立高雄師範大學	2006	Industry as the Knowledge Base: The Way Asians Integrate Knowledge from Academic, Industrial, and Public Sectors	譚大純; Dah-Cheung Tarn
國立高雄師範大學	2006	Industry-Level Knowledge Management: A Study on the Information-related Industry in Taiwan	譚大純; Dah-Cheung Tarn;Chin-Ho Lin;D. Yen
國立高雄師範大學	2004	Industry-level Knowledge Team: Model Construction and Some Asian Case Studies	譚大純; Dah-Cheung Tarn
國立高雄師範大學	1999	Keep It Simple and Stupid: 開創調頻廣播新典範的Kiss Radio	譚大純;汪昭芬; Dah-Cheung Tarn
國立高雄師範大學	2003	Knowledge Base and Productivity on the Development of Knowledge-intensive Industries	譚大純; Dah-Cheung Tarn;Chin-Ho Lin
國立高雄師範大學	2003	Knowledge Management Issue in Industry Level：Literature Review and Model Construction	譚大純; Dah-Cheung Tarn;C. H. Lin
國立高雄師範大學	2008	Knowledge Sourcing Behavior: A Theoretical Model based on Knowledge Base and Network Relationship Perspectives	譚大純; Y. J. Lin;Dah-Cheung Tarn
國立高雄師範大學	2005	Marketing-based Tangiblization for Services: Model Construction and Experimental Investigation	譚大純; Dah-Cheung Tarn
國立高雄師範大學	2001	Measuring Female Role Portrayals in Asian Advertising: Taxonomy and Comparative Study Between Japan and Taiwan	譚大純; Dah-Cheung Tarn
國立高雄師範大學	1999	Measuring The Female Roles in Advertising: Taxonomy and Scale Construction	譚大純; Dah-Cheung Tarn;C., M. Lai Chen
國立高雄師範大學	2011-07-26	Raising Consumers' Sense of Service in the Hotel Sector: An Interactive Perceptive of Service Tangibility	譚大純; K. C. Chang;Dah-Cheung Tarn
國立高雄師範大學	2005	Raising services' tangibility in foreign markets via marketing: A model construction and a cross-national comparative empirical survey	譚大純; Dah-Cheung Tarn

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