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| 國立成功大學 |
2016-02 |
The influences of brand benefits on brand loyalty: Intermediate mechanisms
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Huang, Shyh-Ming; Fang, Shyh-Rong; Fang, Shih-Chieh; Huang, Chao-Chin |
| 國立成功大學 |
2014 |
The impact of relational bonds on brand loyalty: the mediating effect of brand relationship quality
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Huang, Chao-Chin; Fang, Shih-Chieh; Huang, Shyh-Ming; Chang, Shao-Chi; Fang, Shyh-Rong |
| 大葉大學 |
2006 |
The Effects of Relationship Marketing Capabilities and Customer Knowledge Managerial Capabilities on Enterprise Capital
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Fang, Shyh-Rong;Huang, Shyh-Ming;Chuang, Ming-Chung |
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