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Institution Date Title Author
國立臺灣大學 2006 The Impact of Brand Awareness and Consumer’s Traits on the Evaluation of Country-of-Original Effects Jen, Lichung; Je-Sheng Huang; Lin Shu-Huei
臺大學術典藏 2006 The Impact of Brand Awareness and Consumer’s Traits on the Evaluation of Country-of-Original Effects Jen, Lichung;Je-Sheng Huang;Lin Shu-Huei; Jen, Lichung; Je-Sheng Huang; Lin Shu-Huei

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