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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
朝陽科技大學 2025-10-16 The Mediating Role of Brand Relationship Quality in the Relationship Between Social Media Influencer Competence and Voter Citizenship Behavior: A Uses and Gratifications Theory Perspective Chen, Yi-Chang; Liu, Kai-Jui; Huang, Shu-Chin; 陳怡昌
朝陽科技大學 2025-08-31 從職能觀點看品牌關係品質在社群媒體行銷活動和選民公民行為關係的中介效果-以政治型網紅為例 劉凱睿; Liu, Kai-Jui
朝陽科技大學 2024-12-20 Can Korean Pop Culture Have the Influence on Travel Intention to Taiwanese? The Application of Theory of Planned Behavior 陳怡昌; 周小清; 劉凱睿; 黃淑琴; Chen, Yi-Chang; Melinda, Agnes; Liu, Kai-Jui; Huang, Shu-Chin

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