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Showing items 1-5 of 5 (1 Page(s) Totally)
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| 元智大學 |
Mar-17 |
Exploring the roles of self-concept and future memory at consumer events: the application of an extended Mehrabian–Russell model
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Manthiou, A.; Ayadi, K.; Lee, S.; Chiang, L.; Tang, L. |
| 元智大學 |
Mar-16 |
Investigating the Effects of Memorable Experiences: an Extended Model of Script Theory
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Manthiou, A.; Kang, J.; Lanlung(Luke) Chiang; Tang, L. |
| 元智大學 |
Jun-17 |
Investigating festivals and events as social gatherings: the application of social identity theory
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Chiang, L.; Xu, A.; Kim, J.; Tang, L.; Manthiou, A. |
| 元智大學 |
Jul-15 |
Does Consumers'''' Feeling Affect Their Quality of Life? Roles of Consumption Emotion and Its Consequences
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Lee, S. A.; Manthiou, A.; Jeong, M.; Tang, L.; Chiang, L. |
| 元智大學 |
Feb-14 |
The experience economy approach to festival marketing: Vivid memory and attendee loyalty
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Manthiou, A.; Tang, L.; Chiang, L. |
Showing items 1-5 of 5 (1 Page(s) Totally)
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