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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
臺大學術典藏 2021-08-21T23:59:43Z Moving Service Research Forward MING-HUI HUANG; Malthouse, Edward; Noble, Stephanie; Wetzels, Martin
臺大學術典藏 2021-07-21T23:21:16Z Service Research Priorities: Managing and Delivering Service in Turbulent Times Ostrom, Amy L.; Field, Joy M.; Fotheringham, Darima; Subramony, Mahesh; Gustafsson, Anders; Lemon, Katherine N.; MING-HUI HUANG; McColl-Kennedy, Janet R.
臺大學術典藏 2020-02-10T09:25:23Z Gifts in a romantic relationship: A survival analysis Huang M.-H.;Yu S.; Huang M.-H.; Yu S.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:23Z Cross-cultural similarity in the love attitudes scale: Short form MING-HUI HUANG; Huang M.-H.
臺大學術典藏 2020-02-10T09:25:23Z Exploring a new typology of advertising appeals: basic, versus social, emotional advertising in a global setting Huang M.-H.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:23Z Exploring a new typology of emotional appeals: Basic, versus social, emotional advertising Huang M.H.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:23Z Is negative affect in advertising general or specific? A comparison of three functional forms Huang M.-H.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:22Z Modeling virtual exploratory and shopping dynamics: An environmental psychology approach Huang M.-H.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:22Z Designing website attributes to induce experiential encounters Huang M.-H.; MING-HUI HUANG
臺大學術典藏 2020-02-10T09:25:22Z The theory of emotions in marketing Huang M.-H.; MING-HUI HUANG

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