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Institution Date Title Author
國立成功大學 2009-11-27 橫幅廣告類型、網站在地化與客戶參與對網路用戶態度的影響 陳正忠;Ross, William H.;Yen, David C.;Akhapon, Lerdsuwankij
國立成功大學 2009-02 The Effect of Types of Banner Ad, Web Localization, and Customer Involvement on Internet Users' Attitudes Chen, Jeng-Chung Victor; Ross, William H.; Yen, David C.; Akhapon, Lerdsuwankij

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