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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
亞洲大學 2016-09 How influential is negative informational influence? Evidence from online consumer changes in attitudes 施孟林;Ship, Meng-Lin;莊淑惠;Chuang, Shu-Hui;*
亞洲大學 2014-03 Persuasion processes in consumer intent to read online product reviews: A study based on the Elaboration Likelihood Model Shi, Meng-Lin;Ship, Meng-Lin;莊淑惠;Chuang, Shu-Hui

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