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Taiwan Academic Institutional Repository >
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"silalahi andri dayarana k"
Showing items 36-39 of 39 (2 Page(s) Totally)
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| 朝陽科技大學 |
2022-06 |
How Travel Vlogs on YouTube Influence Consumer Behavior: A Use and Gratification Perspective and Customer Engagement
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Chen, Wen-Kuo; Silaban, Pantas H.; Nababan, Tongam Sihol; Eunike, Ixora Javanisa; Silalahi, Andri Dayarana K.; 陳文國 |
| 朝陽科技大學 |
2022-01 |
A business model predicting the impact of live-stream marketing on firms' stock price - An event study
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Shih, I-Tung; Luo, Shunjun; Shyu, Maw-Liann; Silalahi, Andri dayarana k.; 施依彤 |
| 朝陽科技大學 |
2021-08-29 |
Parasocial Interaction with YouTubers: Does Sensory Appeal in the YouTubers’ Video Influences Purchase Intention
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Chen, Wen-Kuo;Wen, Hsiao-Ya;Silalahi, Andri Dayarana K.; 陳文國 |
| 朝陽科技大學 |
2021-08-13 |
Understanding Consumers’ Post-purchase Behavior by Cognitive Dissonance and Emotions in the Online Impulse Buying Context
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陳文國; Chen,Wen-Kuo; Chen, Cheng-Kun;Silalahi, Andri Dayarana K. |
Showing items 36-39 of 39 (2 Page(s) Totally)
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