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Institution Date Title Author
淡江大學 2024-11-26 How behaviour in terms of pluralistic ignorance affects social commerce intentions Chumg, Hao-Fan;Shih, Sheng-Pao;Hung, I-Hua;Tsao, Wen-Chin;Chen, Jui-Lung
南華大學 2014-08-01 社群網站的體驗利益和體驗價值對於線上使用者行為意圖影響力之探討 曹文琴;謝銘倉; Tsao, Wen-Chin;Hsieh, Ming-Tsang
亞洲大學 2011-12 Exploring the Effect of Pre-image, Pre-reputation, and Alliance Fit on the Consumers’ Attitudes toward the Cause-related Marketing-in the Context of Taiwan’s Tourist Amusement Industry 曹文琴;Tsao,Wen-Chin;劉書婷;Liu, Shu-Ting

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