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"tseng tzu lan"???jsp.browse.items-by-author.description???
Showing items 1-10 of 16 (2 Page(s) Totally)
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| 淡江大學 |
2025-11-04 |
VR Event Marketing and Technology Readiness in Asia:Bridging Virtual and Real Experiences in Event Tourism
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Tseng, Tzu-Lan;Tsai, Yi-Ying;Ju, Yuan;Li, Li-Na |
| 淡江大學 |
2025-08-14 |
Integrating augmented reality into event tourism education: Enhancing experiential value and authenticity
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Ju, Yuan;Tsai, Yi-Ying;Gao, Sun-Yu;Wu, Tai-liang;Tseng, Tzu-Lan |
| 淡江大學 |
2025-08-09 |
連接虛擬與現實世界：VR 展覽活動行銷對參與度和滿意度的影響
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蔡依瑩;Tseng, Tzu-Lan;李麗娜;鞠媛 |
| 淡江大學 |
2025-07-19 |
Integrating augmented reality into event tourism education: Enhancing experiential value and authenticity
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Ju, Yuan;Tsai, Yi-Ying;Gao, Sun-Yu;Wu, Tai-liang;Tseng, Tzu-Lan |
| 淡江大學 |
2025-07-19 |
AI-Driven Healthcare Decision Support System: Utilizing Machine Learning and Sentiment Analysis to Interpret Patient Feedback
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Tseng, Tzu-Lan;Yun, Chen;Hsieh, Yu-Jung;Wu, Yi-Chen;Chiang, Yi-Mei |
| 淡江大學 |
2025-07-08 |
VR Event Marketing and Technology Readiness in Asia: Bridging Virtual and Real Experiences in Event Tourism
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Tseng, Tzu-Lan;Tsai, Yi-Ying |
| 淡江大學 |
2025-05-27 |
Entrepreneurship Education in Tourism: Fostering Thinking Skills, Creativity, and Entrepreneurial Intentions
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Tseng, Tzu-Lan;Tsai, Yi-Ying;Wu, Tai-liang |
| 淡江大學 |
2025-05-16 |
探討社群媒體環境中消費者購買決策情感架構之研究
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Tseng, Tzu-Lan;陳偉發;許麗珊;張愷昕 |
| 淡江大學 |
2025-03-15 |
Exploring the Impact of Interactivity and Trust on Consumer Purchase Intention in Live Shopping Based on the SOR Theory: A Case Study of TikTok
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Tseng, Tzu-Lan;翁慧琴 |
| 淡江大學 |
2024-07-31 |
The Impact of Emotional Appeals and Brand Awareness on Purchase Intentions: The Mediating Role of Electronic Word-of-Mouth in Facebook Live Streaming
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Tseng, Tzu-lan;Denilson, Eric |
Showing items 1-10 of 16 (2 Page(s) Totally)
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