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Institution Date Title Author
淡江大學 2025-11-04 VR Event Marketing and Technology Readiness in Asia:Bridging Virtual and Real Experiences in Event Tourism Tseng, Tzu-Lan;Tsai, Yi-Ying;Ju, Yuan;Li, Li-Na
淡江大學 2025-08-14 Integrating augmented reality into event tourism education: Enhancing experiential value and authenticity Ju, Yuan;Tsai, Yi-Ying;Gao, Sun-Yu;Wu, Tai-liang;Tseng, Tzu-Lan
淡江大學 2025-08-09 連接虛擬與現實世界:VR 展覽活動行銷對參與度和滿意度的影響 蔡依瑩;Tseng, Tzu-Lan;李麗娜;鞠媛
淡江大學 2025-07-19 Integrating augmented reality into event tourism education: Enhancing experiential value and authenticity Ju, Yuan;Tsai, Yi-Ying;Gao, Sun-Yu;Wu, Tai-liang;Tseng, Tzu-Lan
淡江大學 2025-07-19 AI-Driven Healthcare Decision Support System: Utilizing Machine Learning and Sentiment Analysis to Interpret Patient Feedback Tseng, Tzu-Lan;Yun, Chen;Hsieh, Yu-Jung;Wu, Yi-Chen;Chiang, Yi-Mei
淡江大學 2025-07-08 VR Event Marketing and Technology Readiness in Asia: Bridging Virtual and Real Experiences in Event Tourism Tseng, Tzu-Lan;Tsai, Yi-Ying
淡江大學 2025-05-27 Entrepreneurship Education in Tourism: Fostering Thinking Skills, Creativity, and Entrepreneurial Intentions Tseng, Tzu-Lan;Tsai, Yi-Ying;Wu, Tai-liang
淡江大學 2025-05-16 探討社群媒體環境中消費者購買決策情感架構之研究 Tseng, Tzu-Lan;陳偉發;許麗珊;張愷昕
淡江大學 2025-03-15 Exploring the Impact of Interactivity and Trust on Consumer Purchase Intention in Live Shopping Based on the SOR Theory: A Case Study of TikTok Tseng, Tzu-Lan;翁慧琴
淡江大學 2024-07-31 The Impact of Emotional Appeals and Brand Awareness on Purchase Intentions: The Mediating Role of Electronic Word-of-Mouth in Facebook Live Streaming Tseng, Tzu-lan;Denilson, Eric
淡江大學 2024-06 Application of the Information Adoption Model and Technology Acceptance Model in Electronic Word-of-Mouth Tseng, Tzu-Lan;Wu, Cheng-Chieh
淡江大學 2023-12 A Study on Environmental Education through the Lens of Technology Education Tseng, Tzu-Lan
淡江大學 2023-07-11 A Preliminary Informetrics Study Exploring the Important Development and Trends in the Field of Platform Economy from 2000-2022 Chen, hun-Der;Tseng, Tzu-Lan;Hsieh, Yu-Jung;Chang, Chih-Tung;Wu, Yi-Chen
淡江大學 2022-08-27 The Systematic Literature Review of Platform Economy Tseng, Tzu-Lan;Chen, Chun-Der
淡江大學 2021-12-10 The Bibliometric Analysis of Platform Economy Research: A Preliminary Study Tseng, Tzu-Lan;Chang, Chia-Ling
淡江大學 2021-12-10 A Preliminary Study on Scientometrics Analysis Using Information Visualization in Recommender System Field Chang, Chia-Ling;Tseng, Tzu-Lan

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