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Institution	Date	Title	Author
國立臺北商業大學	2012	品牌知名度、功能便利性、參考群體、產品價格、外觀美感與購買意願關係之研究─以智慧型手機為例	余芳靜;余芳潔;楊世豪;許力祥;蘇楓勝;王亭玉;王莘凌;鄞子晴

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