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Institution	Date	Title	Author
育達商業科技大學	2008/12/1	購買手機產品特性與品牌忠誠度影響因素之研究---以苗栗地區大學生為例	游玉婷;梁永鋒;林晶宣;郭佩榕;徐朝政
育達科技大學	2008	購買手機產品特性與品牌忠誠度影響因素之研究 : 以苗栗地區大學生為例	游玉婷;梁永鋒;林晶宣;郭佩榕;徐朝政

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