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机构 日期 题名 作者
亞洲大學 2015 光復新村再造 蔡碩倉
亞洲大學 2013-06 顧客承諾對企業形象與顧客忠誠之中介效果-以HTC手機品牌為例 蔡碩倉;王瓊羚;黃瑞美;歐雪菁
亞洲大學 2011-12 Addiction as a factor of switching barriers in fan loyalty – A case study of the Chinese professional baseball league 蔡碩倉;Tsai, Shuo-Chang;曾塍睿;Tseng, Cheng-Jui
亞洲大學 2011-12 Addiction as a Factor of Switching Barriers in Fan Loyalty— A Case Study of the Chinese Professional Baseball League 蔡碩倉;Tsai, Shuo-Chang;曾塍睿;Tseng, Cheng-Jui
亞洲大學 2011-12 Effect of Consumer Environmental Attitude on Green Consumption Decision-Making 曾塍睿;Tseng, Cheng-Jui;蔡碩倉;Tsai, Shuo-Chang
亞洲大學 2011-12 How the Effect of Country-of-Origin on Store Brand Moderates Customer's Affection-Conation Link toward Multinational Retailers 蔡碩倉;Tsai, Shuo-Chang
亞洲大學 2011-10 Understanding Customer Innovativeness: a Soft Computing Approach in the Database Marketing Context 陳永信;Yung-Hsin Chen;蔡碩倉;Shuo-Chang Tsai;陳隆泰;Lung-Tai Chen
亞洲大學 2011-06 How Addiction Behavior as a Factor of Switching Barrier Affects Fans’ Loyalty in Sponsoring Professional Sports Games-- A Case Study on the Fans Behavior toward Taiwan Professional Base Ball Games 蔡碩倉;Tsai, Shuo-Chang
亞洲大學 2010-12 How Trust Links the Association Connecting Use Experience, Word-of-Mouth with Use Intention and Use Behavior – A Case Study on the Service Innovation in the Aesthetic Medical Treatment 蔡碩倉;Tsai, Shuo-Chang
亞洲大學 2010-06 Predict Customer Innovativeness toward Telematics–via Reduced Form Model from a Normative Marketing Perspective 蔡碩倉;Tsai, Shuo-Chang

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