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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
元智大學 2020/6/3 The Influential Factors of YouTube Videos on Consumer Buying Intentions: A Case of Food Industry (YouTube 的美食影片對消費者在購買意圖之影響) 賴建宇 Jian-Yu Lai; Celeste Ng
元智大學 2020/6/3 The Influential Factors of YouTube Videos on Consumer Buying Intentions: A Case of Food Industry (YouTube 的美食影片對消費者在購買意圖之影響) 賴建宇 Jian-Yu Lai; Celeste Ng

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