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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
元智大學 2004 以生活型態觀點探討台灣寬頻影音網站之消費者購買決策過程 魏辰娟; Chen-Jiuan Wei
元智大學 2003-10 虛擬社群之口碑行銷傳播研究:以線上化妝品討論區為例 王小惠; 魏辰娟

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