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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
淡江大學 2024-09-04T04:05:17Z 以SOR理論探討廣告訴求對直播拍賣下標意圖之影響 張簡郁庭;黃恊弘;許秋萍;林東清;魏旭言
淡江大學 2024-09-03T04:06:21Z How to Strengthen Consumer Commitment to Reduce the Non-Pay Intention of Live Stream Shopping 徐士傑;鄭光廷;張簡郁庭;黃恊弘;任亞薇

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