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"chou shan yu"
Showing items 36-44 of 44 (5 Page(s) Totally)
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| 國立臺灣大學 |
1997 |
Retail Price Coordination in Creating Framing Effects
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Chou, Shan-Yu; Chen, Chyi-Mei |
| 臺大學術典藏 |
1997 |
Retail Price Coordination to Create Framing Effects
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Chou, Shan-Yu;Chi-Mei Chen; Chou, Shan-Yu; Chi-Mei Chen; SHAN-YU CHOU |
| 國立臺灣大學 |
1996 |
The Optimal Promotion Strategies of Manufacturers: To Pull or To Push?
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Chou, Shan-Yu |
| 國立臺灣大學 |
1995 |
Exclusive-Dealing and Retailers' Incentives of Promoting Private Labels
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Chou, Shan-Yu |
| 國立臺灣大學 |
1994 |
Brand Equity as Real Option Premium
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Chou, Shan-Yu |
| 國立臺灣大學 |
1993 |
Brand Equity or Establishing a New Brand: An Analytic Framework
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Chou, Shan-Yu |
| 國立臺灣大學 |
1992 |
Price-Format Signaling: To Haggle or to Hold Firm?
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Chou, Shan-Yu |
| 國立臺灣大學 |
1992 |
The Optimal Product Assortment and Pricing Strategies of Retailers
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Chou, Shan-Yu |
| 國立臺灣大學 |
1990 |
Dealing, Demand Fluctuation and the Business Size of Retailer
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Chou, Shan-Yu |
Showing items 36-44 of 44 (5 Page(s) Totally)
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