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Institution Date Title Author
中國文化大學 2019-06 Exploring why people spend more time shopping online than in offline stores Chiu, YP (Chiu, Yu-Ping); Lo, SK (Lo, Shao-Kang); Hsieh, AY (Hsieh, Ai-Yun); Hwang, Y (Hwang, Yujong)
中國文化大學 2018-09 Effects of banner Ad shape and the schema creating process on consumer internet browsing behavior Liu, CW (Liu, Chih-Wei); Lo, SK (Lo, Shao-Kang); Hsieh, AY (Hsieh, Ai-Yun); Hwang, Y (Hwang, Yujong)
中國文化大學 2017-05 What consumers see when time is running out: Consumers' browsing behaviors on online shopping websites when under time pressure Liu, CW (Liu, Chih-Wei); Hsieh, AY (Hsieh, Ai-Yun); Lo, SK (Lo, Shao-Kang); Hwang, Y (Hwang, Yujong)

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