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Taiwan Academic Institutional Repository >
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"ku hsuan hsuan"
Showing items 1-10 of 29 (3 Page(s) Totally)
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| 東吳大學 |
2017-07-31 |
達成最低採購門檻卻因勉強而不悅？決策相關變數之角色(1/2)
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顧萱萱; Ku, Hsuan-Hsuan |
| 國立政治大學 |
2017 |
Message-related effects on consumer switching when the preferred product is out of stock.
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郭建志; Kuo, Chien-Chih;; 顧萱萱; Ku, Hsuan-Hsuan;; Huang, Wan-Ting |
| 東吳大學 |
2016-08-31 |
通路限定產品對消費者偏好之影響：作用機制與時機
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顧萱萱; Ku, Hsuan-Hsuan |
| 東吳大學 |
2015-08-31 |
偏好產品缺貨下消費者轉換意願之探討：零售商訊息框架角色
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顧萱萱; Ku, Hsuan-Hsuan |
| 東吳大學 |
2014-07-31 |
服務超越預期總是好嗎? 過度關注性服務對消費者滿意度之影響
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顧萱萱; Ku, Hsuan-Hsuan |
| 國立政治大學 |
2013.09 |
Decision-contextual and individual influences on scarcity effects.
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郭建志; Kuo,Chien-Chih; Ku,Hsuan-Hsuan; Yang,Yi-Ting; Chung,Tzu-Shao |
| 東吳大學 |
2013-07-31 |
產品缺貨對消費者偏好之影響：消費者自我概念之干擾效果
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顧萱萱; Ku, Hsuan-Hsuan |
| 國立政治大學 |
2012.10 |
The role of consumers’ motivational orientation to promotion versus prevention.
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郭建志; Ku, Hsuan-Hsuan ; Kuo, Chien-Chih ; Wu, Ching-Luen ; Wu, Chih-Ying |
| 國立政治大學 |
2012.10 |
Communicating green marketing appeals effectively: The role of consumers’ motivational orientation to promotion versus prevention
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郭建志; Kuo, Chien-Chih; Ku, Hsuan-Hsuan; Wu, Ching-Luen; Wu, Chih-Ying |
| 國立政治大學 |
2012.08 |
The effect of scarcity on the purchase intentions of prevention and promotion motivated consumers.
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顧萱萱; Ku, Hsuan-Hsuan; 郭建志; Kuo, Chien-Chih; Kuo, Tzu-Wei |
Showing items 1-10 of 29 (3 Page(s) Totally)
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