臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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Institution	Date	Title	Author
朝陽科技大學	2017-12	The Study of the Credibility of Badminton Brand Spokesperson on Consumer Purchase Intention: A Case of YONEX Brand	Lin, Chih-Wei;Lim, Zi Xin;Lin, Hua-Yi;Cheng, Yu-Chih;Lee, Su-Shiang;Huang, Shu-Chin*
朝陽科技大學	2016	羽球品牌代言人可信度對消費者購買意願之研究—以YONEX品牌為例	林子忻; LIM, ZI-XIN

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