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"lin jhih syuan"

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Institution Date Title Author
國立政治大學 2013 To app or not to app: Engaging consumers via branded mobile apps 林芝璇; Kim, Eunice; Lin, Jhih-Syuan; Sung, Yongjun
國立政治大學 2013 Consumers’ perception of corporate social responsibility in the United States and China: A study of female cosmetics consumers. 林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan
國立政治大學 2013 Forgiving brand failures: The role of brand relationship commitment 陳冠儒; Chen, Kuan-Ju; Lin, Jhih-Syuan; Sung, Yongjun
國立政治大學 2013 Would you be my friend? The uses of brand personification on Facebook for developing consumer-brand relationships 陳冠儒; Chen, Kuan-Ju; Lin, Jhih-Syuan; Choi, Jung Hwa; Hahm, Jung Min
國立政治大學 2012 Do Chinese consumers care about corporate social responsibility (CSR)? Implications for cosmetic advertising strategies in China 林芝璇; Chu, Shu-Chuan; Lin, Jhih-Syuan
國立政治大學 2011 Are you following me? A content analysis of TV networks’ brand communication on Twitter 林芝璇; Lin, Jhih-Syuan; Peña, Jorge
國立政治大學 2011 Stop playing with your food! A comparison of for-profit and non-profit food related advergames 林芝璇; Cicchirillo, Vincent; Lin, Jhih-Syuan
國立政治大學 2011 Actual self vs. avatar self: The effects of social contexts on self-expression 林芝璇; Sung, Yongjun; Moon, Jang Ho; Kang, Mihyun; Lin, Jhih-Syuan
國立政治大學 2010 Antecedents and consequences of cross-media usage: A study of a TV program's official web site 林芝璇; Lin, Jhih-Syuan; Cho, Chang-Hoan
國立成功大學 2003-06-06 噴霧乾燥法製備表面改質之氮化鋁粉體 林致暄; Lin, Jhih-Syuan
國立成功大學 2003-06-06 噴霧乾燥法製備表面改質之氮化鋁粉體 林致暄; Lin, Jhih-Syuan

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