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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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2019臺灣學術機構典藏
研討會
機構典藏系統RC7版本已
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Institution Date Title Author
國立臺灣海洋大學 2017 Increasing customer purchase intention through product return policies: The pivotal impacts of retailer brand familiarity and product categories Shih-Ping Jeng
國立臺灣海洋大學 2017 Enhancing the creativity of frontline employees: The effects of job complexity and customer orientation Shih Ping Jeng
國立臺灣海洋大學 2016-08 The influences of airline brand credibility on consumer purchase intentions Shih-Ping Jeng
國立臺灣海洋大學 2014 Do Consumers Perceive Money-Back Guarantees as Believable? The Effects of Money-Back Guarantee Generosity, Store Name Familiarity, and Perceived Price Shih-Ping Jeng;Li-Shia Huang;Yu-Jen Chou;Ching-I Teng
國立臺灣海洋大學 2013 Online Gift-searching: Gift-giving Orientations and Perceived Benefits of Searching Shih-Ping Jeng
國立臺灣海洋大學 2013 Who may be loyal? Personality, flow experience and customer e-loyalty Ching-I. Teng;Li-Shia Huang;Shih-Ping Jeng;Yu-Jen Chou;Ho-Hsin Hu
國立臺灣海洋大學 2012-10 Who Plays Games Online? The Relationship Between Gamer Personality and Online Game Use Ching-I Teng ; Shih-Ping Jeng ; Henry Ker-Chang Chang ; Soushan Wu
國立臺灣海洋大學 2012 Who May Be Loyal? Personality, Flow Experience and Customer E-loyalty Ching-I. Teng;Li-Shia Huang;Shih-Ping Jeng;Yu-Jen Chou;Ho-Hsin Hu
國立臺灣海洋大學 2012 Who Plays Games Online?: The Relationship Between Gamer Personality and Online Game Use Ching-I Teng;Shih-Ping Jeng;Henry Ker-Chang Chang;Soushan Wu
國立臺灣海洋大學 2010-01 The effect of corporate reputations on customer perceptions and cross-buying intentions Shih-Ping Jeng
國立臺灣海洋大學 2008-05 Effects of marketing and relationship variables on service intermediaries' promotional program participation Shih-Ping Jeng
國立臺灣海洋大學 2008-01-01 零售業買貴退差價保證與其他選擇方案的吸引力對消費者購買意願之影響 鄭士蘋;鄭迪; SHIH-PING JENG;TI CHENG
國立臺灣海洋大學 2008-01 Effects of corporate reputations, relationships and competing suppliers' marketing programmes on customers' cross-buying intentions Shih-Ping Jeng
國立臺灣海洋大學 2008 Personality and motivations for playing online games Shih-Ping Jeng;Ching-I Teng
國立臺灣海洋大學 2006-10-01 Target Marketing in a Distribution Channel: Implications for a Manufacturer’s Returns Policy Shih-Ping Jeng;Shan-Yu Chou; 鄭士蘋；周善瑜
國立臺灣海洋大學 2004-03-31 Customer Loyalty in Competitive Markets: Alternative Attractiveness, Switching Costs and Satisfaction Effects SHIH-PING JENG

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