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Institution Date Title Author
臺大學術典藏 2022-05-26T04:05:27Z Understanding Consumer Recommendation Behavior Wen-Kuo Chen; Heng-Chiang Huang; Seng-Cho T. Chou
朝陽科技大學 2021-08 Parasocial Interaction with YouTubers: Does Sensory Appeal in the YouTubers’Video Influences Purchase Intention? 陳文國; Wen-Kuo Chen; Hsiao-Ya Wen; Andri Dayarana K. Silalahi
臺大學術典藏 2020-02-06T05:34:30Z 建構虛擬組織模式之研究 Shung-Ming Tang;Chun-Chieh Wang;Wen-Kuo Chen; 唐順明(Shung-Ming Tang); 王俊傑(Chun-Chieh Wang); 陳文國(Wen-Kuo Chen); CHUN-CHIEH WANG
元智大學 2009-05 Antecedents and Consequences of Brand Community Participation 蔡顯童; Heng-Chiang Huang; Wen-Kuo Chen

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