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"wu ching luen"
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| 國立政治大學 |
2012.10 |
The role of consumers’ motivational orientation to promotion versus prevention.
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郭建志; Ku, Hsuan-Hsuan ; Kuo, Chien-Chih ; Wu, Ching-Luen ; Wu, Chih-Ying |
| 國立政治大學 |
2012.10 |
Communicating green marketing appeals effectively: The role of consumers’ motivational orientation to promotion versus prevention
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郭建志; Kuo, Chien-Chih; Ku, Hsuan-Hsuan; Wu, Ching-Luen; Wu, Chih-Ying |
| 東吳大學 |
2011 |
有效溝通綠色行銷主張：消費者調節焦點的角色
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吳經綸; Wu, Ching-luen |
| 國立臺灣大學 |
2004 |
進貨合約與存貨風險控管之實證研究--以台灣某3C連鎖通路商為例
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吳青倫; Wu, Ching-Luen |
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