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Institution	Date	Title	Author
中國文化大學	2012-12	非營利組織善因行銷：電視廣告分析	吳欣諭; Wu, HsinYu
國立政治大學	2007	新產品活動傳播對品牌權益與購買意願之影響 – 以Sony筆記型電腦(VAIO)為例	吳昕嶽; Wu, Hsinyu

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