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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
元智大學 2014 知覺公平對服務補償滿意度、行為意圖及口碑的影響—以服務失誤嚴重程度為干擾 李奇勳;蘇瑞蓮; Yan-I Chen
元智大學 2014 知覺公平對服務補償滿意度、行為意圖及口碑的影響—以服務失誤嚴重程度為干擾 李奇勳; 蘇瑞蓮; Yan-I Chen
元智大學 2012-07-03 BRAND EXPERIENCE MODEL: EXPLORING THE MODERATORS OF PRODUCT CATEGORY, CHANNEL TYPE AND CONSUMER SHOPPING VALUE Yan-I Chen; Pei TIng Lin
元智大學 2012-07-03 The Exploration of Consumer Responses and Service Recovery Effects after Service Failure:The Prediction from Consumers’ Cultural Models Yan-I Chen; Jui-Lien Su
元智大學 2012-05-15 Enhancing Customer Relationship via Consumer Co-creation Benefits in New Product Development Yan-I Chen; Ming Ting Lin
元智大學 2011-07 The Antecedents of Brand Experience: A Framework from Consumers’ Perspective 許湘庭; Yan-I Chen
元智大學 2011-07 The Antecedents of Brand Experience: A Framework from Consumers’ Perspective 許湘庭; Yan-I Chen
元智大學 2011-05 從社會比較理論探討炫耀消費行為之前因 林盈瑄; Yan-I Chen
元智大學 2011-05 從新產品開發探討消費者共創參與之相關因素—以網路遊戲封(公)測為例 林旻亭; Yan-I Chen
元智大學 2011-05 從社會比較理論探討炫耀消費行為之前因 林盈瑄; Yan-I Chen

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