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Institution	Date	Title	Author
元智大學	2014	Mobile application advertising effects: A consequence of consumer lifestyle	Yi-Chieh Tsou; Ming Chieh Hsu; Pei-Yu Lin
元智大學	2013	消費者生活型態對行動廣告效果的影響：以行動應用程式為例	鄒依潔; Yi-Chieh Tsou

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