臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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Institution	Date	Title	Author
元智大學	Apr-14	Young Audiences’ Emotional Experience on Smartphone Film: An Application of Dual-Coding Theory	Tseng-Lung Huang; Yi-Mu Chen
義守大學	2018-01	Applying Dramaturgy Theory in Computer Maintenance Services	Yi-Mu Chen;Ming-Yue Wang
義守大學	2017-05	Impact of flow on mobile shopping intention	Yi-Mu Chen;Tsuen-Ho Hsu;Yu-Jou Lu
義守大學	2016-09	Do the warning notices decrease or increase opportunistic behavior in cinemas?	Yi-Mu Chen;Tseng-Lung Huang
義守大學	2015-12	How Consumers’ Ethical Beliefs and Social Consensus affect Opportunistic Behavior and Emotional Experience: A Case study of Cinema Settings	Yi-Mu Chen;I-HSIN WANG
義守大學	2015-09	Customers’ Attribution of Blame in Chain Store Settings: The Perspectives of Relationship Orientation	Yi-Mu Chen;Tseng-Lung Huang
義守大學	2015-07	Determinant Factors of Customer Satisfaction for Mobile Service Providers	Yi-Mu Chen;Thi Nhai, Jasmine, Dao
義守大學	2014-06	Young audiences’ emotional experience on smartphone film: an application of dual-coding theory	Tseng-Lung Huang;Yi-Mu Chen
義守大學	2011-12	廣告量對品牌態度與購買率之長期影響	別蓮蒂;陳怡穆; Lien-Ti Bei;Yi -Mu Chen
義守大學	2010-02	以目標導向觀點探索動機與健康促進生活型態之關聯性	李文玄;陳怡穆; Wen-Hsuan Lee;Yi-Mu Chen
義守大學	2009-10	Exploring Bikers' Leisure Activity Motivation: A Dynamic Approach	Yi-Mu Chen;Wen-Hsuan Lee;Chun-Hung Lin

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