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Institution	Date	Title	Author
真理大學	2015-07	運動品牌代言人對消費者購買意願之影響－以台灣影視明星代言Reebok和Adidas為研究案例	羅偉哲; 彭昱翔; 曾文育; Wei-Che Lo; Yu-Hsiang Peng; Wen-Yu Tswng
國立高雄應用科技大學	2010	消費者線上分享正面與負面口碑因素之探討-以公平理論與社會交換理論觀點	彭瑜翔; Yu-Hsiang, Peng

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