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機構 日期 題名 作者
中國文化大學 2024-09 Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention Hsieh, Ai-Yun; Lo, Shao-Kang
中國文化大學 2024 Journal of Electronic Commerce Research , 25(1), 68–81 Lo, Shao-Kang; Hsieh, Ai-Yun
中國文化大學 2024 Social Anxiety and Online Media Choice: Visual Anonymity as a Key Hsieh, Ai-Yun; Lo, Shao-Kang
中國文化大學 2022 Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention Hsieh, Ai-Yun; Lo, Shao-Kang; Hwang, Yujong
中國文化大學 2016-01-02 The relationship between online game playing motivation and selection of online game characters - the case of Taiwan Lo, Shao-Kang; Lie, Ting; Li, Chiuan-Luen
中國文化大學 2014-08 Keyword advertising is not what you think: Clicking and eye movement behaviors on keyword advertising Lo, Shao-Kang; Hsieh, Ai-Yun; Chiu, Yu-Ping
元智大學 2008-03 Selection of communication technologies-A perspective based on information richness theory and trust 李婷; Lo, Shao-Kang
中國文化大學 2008 The Nonverbal Communication Functions of Emoticons in Computer-Mediated Communication Lo, Shao-Kang
中國文化大學 2008 The impact of online game character's outward attractiveness and social status on interpersonal attraction Lo, Shao-kang
中國文化大學 2008 Selection of communication technologies - A perspective based on information richness theory and trust Lo, Shao-Kang; Lie, Ting

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