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教育部委託研究計畫 計畫執行:國立臺灣大學圖書館
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顯示項目 231461-231470 / 2346260 (共234626頁)
<< < 23142 23143 23144 23145 23146 23147 23148 23149 23150 23151 > >>
每頁顯示[10|25|50]項目
| 國立政治大學 |
2016 |
Brand anthropomorphization: An examination of the process of anthropomorphism and the anthropomorphism effects on advertising and brand outcomes
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陳冠儒; Chen, Kuan-Ju; Kim, Jooyoung |
| 臺大學術典藏 |
2020-02-15T03:53:00Z |
Brand community identification matters: a dual value-creation routes framework
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Chang, C.-W.;Ko, C.-H.;Huang, H.-C.;Wang, S.-J.; Chang, C.-W.; Ko, C.-H.; Huang, H.-C.; Wang, S.-J.; HENGCHIANG HUANG |
| 臺大學術典藏 |
2020-02-15T03:52:48Z |
Brand community participation in Taiwan: Examining the roles of individual-, group-, and relationship-level antecedents
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Tsai, H.-T.;Huang, H.-C.;Chiu, Y.-L.; Tsai, H.-T.; Huang, H.-C.; Chiu, Y.-L.; HENGCHIANG HUANG |
| 大葉大學 |
2013-01 |
Brand counter-extensions for fight-back and appeal strategies
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Chang, Kuei-Feng;Yang, Hao-Wei |
| 美和科技大學 |
2010 |
Brand Development Strategies–A Case Study of Thanh Cong Securities Joint-Stock Company (TCSC)
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鄧光孰 |
| 淡江大學 |
2019-09-03 |
Brand diversification and hotel performance in the Texas lodging industry: the moderating effects of ownership and location
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Kim, Yoo Ri;Lin, Shih-Chuan |
| 元智大學 |
2015-1-14 |
Brand equity and the exacerbating factors of product innovation failure evaluations: A communication effect perspective
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Shuling Liao; Colin C. J. Cheng |
| 國立高雄第一科技大學 |
2014.01 |
Brand equity and the exacerbating factors of product innovation failure evaluations: A communication effect perspective
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Liao, Shuling;Cheng, Colin C.J. |
| 國立臺灣大學 |
1994 |
Brand Equity as Real Option Premium
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Chou, Shan-Yu |
| 臺大學術典藏 |
2018-09-10T05:00:35Z |
Brand Equity as Real Option Premium
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Shan-Yu Chou; Shan-Yu Chou; SHAN-YU CHOU |
顯示項目 231461-231470 / 2346260 (共234626頁)
<< < 23142 23143 23144 23145 23146 23147 23148 23149 23150 23151 > >>
每頁顯示[10|25|50]項目
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