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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
國立臺灣大學 1994 Brand Equity as Real Option Premium Chou, Shan-Yu
臺大學術典藏 2018-09-10T05:00:35Z Brand Equity as Real Option Premium Shan-Yu Chou; Shan-Yu Chou; SHAN-YU CHOU
亞洲大學 2010 Brand Equity Model of Tourism Destination Lia,Wan-Lin
臺大學術典藏 2018-09-10T04:36:34Z Brand Equity or Establishing a New Brand :An Analytic Framework Shan-Yu Chou; Shan-Yu Chou; SHAN-YU CHOU
國立臺灣大學 1993 Brand Equity or Establishing a New Brand: An Analytic Framework Chou, Shan-Yu
國立成功大學 2011 Brand equity, relationship quality, relationship value, and customer loyalty: Evidence from the telecommunications services Chen, CF; Myagmarsuren, O
臺大學術典藏 2002 Brand Equity: Definition, Valuation and Equilibrium Efficiency in a Duopolistic Industry Chou, Shan-Yu; Chou, Shan-Yu
國立臺灣大學 2002 Brand Equity: Definition, Valuation and Equilibrium Efficiency in a Duopolistic Industry Chou, Shan-Yu
臺大學術典藏 2020-03-06T03:42:44Z Brand Equity: Definition, Valuation, and Equilibrium Efficiency in a Duopolistic Industry SHAN-YU CHOU; 周善瑜(Shan-Yu Chou)
國立政治大學 2001 Brand Evaluation and Its Antecedents of Chinese Internet Portal Sites 魏秉慈; Wei, Ping-Tse
元智大學 2012-07-03 BRAND EXPERIENCE MODEL: EXPLORING THE MODERATORS OF PRODUCT CATEGORY, CHANNEL TYPE AND CONSUMER SHOPPING VALUE Yan-I Chen; Pei TIng Lin
淡江大學 2015-07-20 Brand extension and customer WOM: Evidence from the Sports industry 陳水蓮; Yeh, Yu Ting; Chen, Shui Lien; Tsai, Yi-Fen
淡江大學 2011 Brand extension of switching e-channel brand to offline channel brand 盧瑋婷; Lu, Wei-Ting
淡江大學 2012 Brand extension: using parent brand personality as leverage Angelina Nhat Hanh Le, Cheng, Julian Ming Sung, Lee, Yueh Hua; 李月華; 陳梅霞; Jain, Megha
國立政治大學 2011 BRAND EXTENSIONS: WHEN THE HEAD IS HIDDEN: A LINGUISTIC PERSPECTIVE ON COMPOSITE BRAND EXTENSIONS Tsai, Meng-Chun;Bei, Lien-Ti;Monroe, Kent B.;Lou, Yung-Chien; 蔡孟君;別蓮蒂;樓永堅
亞洲大學 2011.08 Brand Franchise and Tourist’s purchase intentions in Tourism Destination – The Moderating Effects of Destination Familiarity 林宜欣;Lin, Yi-Hsin
東海大學 2010-10 Brand Growth Strategies for Asian Companies 郭炳宏; 吳佳豪; Kuo, Ping-Hong; Wu, Chia-Hao
國立臺灣科技大學 2011 Brand image strategy affects brand equity after M&A Lee, H.M.;Lee, C.C.;Wu, C.C.
臺大學術典藏 2022-03-14T23:44:57Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study TSUNG-HSIEN CHIANG; Chen, Yen Nien; Chen, Yi Ru; Tseng, Yu Hua; Shieh, Chun Fu; Liu, Cheng Ying; HAN-MO CHIU; Chiang, Hung; CHIA-TUNG SHUN; MING-SHIANG WU; Lin, Jaw Town; YI-CHIA LEE
臺大學術典藏 2022-05-17T02:35:24Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study Chiang, Tsung-Hsien; Chen, Yen-Nien; Chen, Yi-Ru; Tseng, Yu-Hua; Shieh, Chun-Fu; Liu, Cheng-Ying; Chiu, Han-Mo; Chiang, Hung; CHIA-TUNG SHUN; Wu, Ming-Shiang; Lin, Jaw-Town; Lee, Yi-Chia
臺大學術典藏 2022-07-05T06:03:10Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study TSUNG-HSIEN CHIANG; Chen, Yen-Nien; Chen, Yi-Ru; Tseng, Yu-Hua; Shieh, Chun-Fu; Liu, Cheng-Ying; Chiu, Han-Mo; Chiang, Hung; Shun, Chia-Tung; Wu, Ming-Shiang; Lin, Jaw-Town; Lee, Yi-Chia
臺大學術典藏 2022-08-01T02:10:17Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study Chiang, Tsung-Hsien; YEN-NIEN CHEN; Chen, Yi-Ru; Tseng, Yu-Hua; Shieh, Chun-Fu; Liu, Cheng-Ying; Chiu, Han-Mo; Chiang, Hung; Shun, Chia-Tung; Wu, Ming-Shiang; Lin, Jaw-Town; Lee, Yi-Chia
臺大學術典藏 2022-09-07T06:49:30Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study Chiang T.-H.; Chen Y.-N.; Chen Y.-R.; Tseng Y.-H.; Shieh C.-F.; Liu C.-Y.; Chiu H.-M.; Chiang H.; Shun C.-T.; Wu M.-S.; Lin J.-T.; YI-CHIA LEE
臺大學術典藏 2022-09-07T07:41:05Z Brand interchangeability of pepsinogen tests in the real-world setting after eradication of Helicobacter pylori: a community-based study Chiang T.-H.; Chen Y.-N.; Chen Y.-R.; Tseng Y.-H.; Shieh C.-F.; Liu C.-Y.; HAN-MO CHIU; Chiang H.; Shun C.-T.; Wu M.-S.; Lin J.-T.; Lee Y.-C.
南台科技大學 2020-05 Brand knowledge and non-financial brand performance in the green restaurants: Mediating effect of brand attitude Kuo-Ning Liu;Clark Hu;Meng-Chen Lin;Tung-I Tsai;Qu Xiao

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